What SealDeal connects to

The short answer

Keep the CRM you already run: Salesforce and HubSpot connect two ways. Send and schedule from your own mailbox and calendar. Approve drafts from Slack or Teams without opening SealDeal.

Everything the app does is also available over a documented REST API with scoped tokens and HMAC-signed webhooks, which is how Zapier and Make are driven.

It does not connect to Dynamics 365, it has no native connector for other CRMs, and it does not sell prospect data.

Everything, and what it costs

Direction is from SealDeal's side: in means data arrives, out means it leaves, two-way means both. Setup is where an admin switches it on.

IntegrationWhat it doesDirectionPlanSetup
CRM
SalesforceTwo-way contact sync and activity write-back; with the add-on, account and opportunity import, deal push and AI digestTwo-wayContact sync on every plan. Import, deal push and digest: $49/mo add-on, Core and above.Admin, Integrations, Salesforce
HubSpotTwo-way contact sync and note write-back; with the add-on, company and deal import, deal push and AI digestTwo-wayContact sync on every plan. Import, deal push and digest: $49/mo add-on, Core and above.Admin, Integrations, HubSpot
Email and calendar
EmailSends approved drafts, and lands replies back on the dealTwo-wayEvery plan. Managed sending is capped at 200 a day per rep.Admin, Integrations, Email
CalendarReal availability into the times a draft proposes; booked meetings onto the dealTwo-wayEvery plan.Each rep, on their own Preferences page
Chat
SlackEvent alerts, approve or reject a draft in place, and a bot that answers pipeline questionsTwo-wayEvery plan.Admin, Integrations, Slack
Microsoft TeamsEvent alerts, approve or reject a draft in place, and the same bot as SlackTwo-wayEvery plan.Admin, Integrations, Teams
TelegramEvent alerts into a chat, through a bot you create and hold the token forOutEvery plan.Admin, Integrations, Telegram
Developer
API keysScoped bearer tokens for the REST API, per resource and per directionTwo-wayEvery plan.Admin, Integrations, API keys
WebhooksHMAC-signed platform events delivered to your own endpointsOutEvery plan.Admin, Integrations, Webhooks
SignalsBuying signals POSTed in from your own tooling, as evidence the engine can citeInEvery plan.Admin, Integrations, Signals
Automation
ZapierZaps triggered by any platform event, plus actions that write back into SealDealTwo-wayEvery plan.Admin, Integrations, Automation
MakeMake scenarios triggered by the same events, over the generic webhook busOutEvery plan.Admin, Integrations, Automation
Event routingChooses which platform events each connected channel actually receivesSettingsEvery plan.Admin, Integrations, Event routing

CRM

SealDeal is a full CRM, so you do not need another one. If you already run Salesforce or HubSpot and intend to keep it, the two-way connection lets that system stay your record of truth while SealDeal supplies the grounded next move.

Salesforce

Contact sync and Task write-back are included on every plan. Add the Salesforce sync add-on and SealDeal also imports your Accounts, open Opportunities, contact roles and logged activity, pushes deals back, and writes its AI digest onto the record.

The coexistence import, deal push and digest write-back are a $49/month add-on on Core and above. Imported opportunities stay out of the win-probability model until they have accrued real signal in SealDeal, so you never get a confident score computed from an empty record.

HubSpot

Contact sync and Note write-back are included on every plan. Add the HubSpot sync add-on and SealDeal also imports your Companies and Deals, pushes deals back, and writes its AI digest onto the record.

The coexistence import, deal push and digest write-back are a $49/month add-on on Core and above. Matching is on the HubSpot record id, so re-running an import never duplicates anything.

Email and calendar

Outbound goes from your own mailbox under your own domain, so your sending reputation is yours and stays yours. One transport is the exception and it is opt-in: managed sending, for an org with nothing connected yet, goes out from a SealDeal address and is capped low on purpose.

Email

Send under your own domain from your own mailbox. Three transports do that: per-rep Google or Microsoft OAuth mailboxes, or your own SMTP relay. A fourth, managed sending, goes out from a SealDeal address instead and exists so an org with nothing connected yet can still send on day one.

Managed sending is the exception to "your domain, your reputation": it is the platform-operated transport, running on SealDeal's own credentials rather than a key of yours, so those emails leave from a SealDeal address with replies routed back to you. It is capped at 200 a day per rep and is meant as a quick start, not a destination. Every transport except rep mailboxes must also pass a test send before anything leaves; until it does, queued sends are held rather than delivered, because a silent misconfiguration that mails your prospect list from the wrong address is not recoverable.

Calendar

Each rep connects their own Google or Microsoft 365 calendar, or subscribes a read-only ICS link. Real availability feeds the times a draft proposes, and booked meetings mirror onto the deal.

Reps connect individually from their own Preferences page, so there is no org-wide calendar switch for an admin to flip.

Chat

The approval step is where a rep decides what sends, so it should happen where the rep already is. In Slack and Teams that means approving a draft from the notification itself.

Slack

Route replies, bookings, bounces and pipeline events to the channels you choose, and approve or reject a draft from the Slack message itself without opening SealDeal. Mention or DM the bot to get your day ranked, ask a grounded pipeline question, draft a reply, add a note, or move a deal to the next stage. Every write asks you to confirm before it runs.

Microsoft Teams

Reply alerts and draft approval in Teams, with the same event routing and the same approve-before-send rule as everywhere else. The same bot answers pipeline questions, drafts replies, adds notes, and moves deals from a Teams chat, with the same confirm-before-write rule.

Telegram

Platform events land in a Telegram chat through a bot you create and hold the token for, with the same per-channel event routing as Slack and Teams.

Notifications only. Approving or rejecting a draft from the message itself works in Slack and Teams, not in Telegram.

Developer

Everything the app does through its own UI is available over a documented REST API with scoped tokens, plus signed webhooks in both directions.

API keys

Mint scoped bearer tokens for the public REST API. Scopes are per resource and per direction, so a token that reads contacts cannot write deals or send drafts.

Webhooks

Stream platform events to your own endpoints, HMAC-signed so you can verify each delivery came from SealDeal and was not replayed.

Signals

POST buying signals into SealDeal from your own enrichment or intent tooling, Clay, Common Room, or an in-house scraper, over a signed webhook. They become evidence the engine can cite.

Automation

If a workflow is not worth writing code for, the event bus drives it. Every platform event can fan out to the tools you already automate with.

Zapier

Trigger Zaps from any platform event, including the rule-qualified rule.* events your own custom rules emit, and create contacts or deals, tag, pause a sequence or suppress an address from a Zap.

The SealDeal Zapier app carries triggers for platform events plus actions to create contacts and deals, tag, pause a sequence and suppress an address. If you would rather not use it, every one of those is reachable over the raw webhook bus and the public API.

Make

Drive Make scenarios from the same platform events, with no code. Point a Make webhook module at a SealDeal endpoint and every event you subscribed it to arrives signed.

There is no dedicated Make app, and none is in progress. Make is driven through the generic webhook bus, so you build the scenario from a webhook trigger rather than picking SealDeal from their app list.

Event routing

One place to decide which of the platform events each connected channel actually receives, so Slack does not get everything Teams gets.

What SealDeal does not integrate with

Better to know now than in week two of a trial.

Microsoft Dynamics 365

Scoped and designed, not built. There is no Dynamics connector today and no date to quote. Dynamics shops can use the public API and webhooks in the meantime.

Pipedrive, Close, Attio and other CRMs

No native connector. The public API covers contacts, companies, deals, sequences, drafts and events, so a sync is buildable, but you would be building it.

A contact or intent database

SealDeal does not sell prospect data. It researches the companies and people you bring it from public sources. Signals is the inbound door for data you source elsewhere.

LinkedIn or other social sending

Email only. There is no LinkedIn automation, and none is planned.

Common questions

Does SealDeal replace my CRM or work alongside it?+

Either. SealDeal is a full CRM and can be your system of record. It also has a two-way connection to Salesforce and HubSpot built for coexistence, where that system stays the record of truth and SealDeal supplies the grounded next move, mirroring its activity back. Which mode you run is a setting, not a different product.

Can I move my data in from Salesforce or HubSpot without cutting over?+

Yes, that is what the coexistence import is for. It pulls accounts or companies, open opportunities or deals, contact roles and logged activity, matched on the CRM record id so re-running it never duplicates anything. You can keep the old CRM running the whole time.

Do I have to send from a SealDeal address?+

No, and you should not want to. Outbound goes from your own mailbox under your own domain, through per-rep Google or Microsoft OAuth, your own SMTP relay, or managed Resend. The sending reputation you build is attached to your domain rather than to a pool shared with every other customer.

What can I automate without writing code?+

Every platform event can drive a Zap or a Make scenario over the webhook bus, and event routing decides which connected channel receives which events. There are 17 platform events covering replies, bookings, bounces, deal stage changes, wins and losses, inbound leads, approvals, list uploads, quota warnings and dead-lettered sends.

Is there a public API?+

Yes. 62 REST endpoints covering contacts, companies, lists, deals, sequences, drafts, action items, suppression, events, analytics and webhooks, with 17 scopes so a token can be narrowed to exactly what it needs. There is an OpenAPI 3.1 schema, and the documentation is public and requires no account to read. Every error it returns is documented too, one page per problem type.

Does SealDeal integrate with Dynamics 365?+

Not today. It was scoped and designed and then deliberately deferred, so there is no connector and no date worth quoting. A Dynamics shop can use the public API and webhooks in the meantime, which is a real amount of work and we would rather say so than imply a connector exists.

Can I push buying signals in from my own tooling?+

Yes, that is what Signals is. POST from Clay, Common Room, or an in-house scraper over a signed webhook, and the signal becomes evidence the engine can cite in a draft rather than an inert field on a record.

Last checked against the running product on 9 September 2026. SealDeal launched that month. This page describes integrations that are built and running; it quotes no customer counts and no case studies, because there are none yet.

Related: What grounded outbound means · How the holdout measures lift · vs HubSpot · vs Salesforce · Security and compliance